The Great Writing Business Challenge – Week 03 Results
Took a deep dive and hired a coach for my email. Of course, I gave her a handful. And she dished it back to me. 2nd call tomorrow and we’ll see how this starts up…
Gumroad: 0 new
Overall Total: 4016
Published Words Fiction:
– free – Own Site: 0, Medium: 0, Wattpad: 0
– paid – Book Outlets: 7292, Medium: 0
Published Words Non-Fiction:
– free – Own Site: 1253, Else: 0
– paid – Book Outlets: 0, Medium: 0
Books In Progress
- How I Survived My First Year of Fiction Writing
- This Fiction Business – (H. Bedford-Jones re-publish)
- Think and Grow Rich for Authors
- Content Inc for Authors (working title)
Book sales this week:
Amazon – 52, Draft2Digital – 1, Gumroad – 1, PublishDrive – 9, StreetLib – 2 = Total Week’s Sales – 65
Lulu sales for December: 106 paperback, 4 ebooks (avg per week – 44.5)
Audio minutes published: 0
Audiobooks In Progress: 4 more (audio ready or in serious planning)
- Make Yourself Great Again
- Count to Four
- Becoming A Writer
- Freedom Is
Published Courses (free – in beta):
New Podcast Episodes: 0 (1 revised)
Fiction books are leading my uptick in sales. The idea is to get them producing as well (in ebooks) as the rest combined.
Hired a coach and had to scrape up a lot of data for her:
- 12 month sales of all books from all outlets/aggregators, sortable by month, pen name/retailer
- Review all books and their emotional(marketing) hooks
- Create profile for each pen name and their hooks.
- Choose a title to be a reader magnet for each pen name.
Once I have the basic model, then I’ll also export this to non-fiction. This will mean a major review of all fiction books I published in the last year, and pushing these everywhere they haven’t gone. Probably will do these by bestselling first, and then crank though the rest. (Although my Calibre program won’t sort by sales, only publish date, author, title, etc.)
Other than a couple of blog posts I didn’t finish and a screed on Amazon about how their KDP Unlimited is attracting non-buyers and bargain hunters (so, lowering author income), there wasn’t a lot I said this week.
One outgrowth of this is to set up a new New Releases page that is just for new releases, while my genre-specific giveaway pages can continue to deal with these. Ultimately, I just want to get to a single giveaway per month per genre. These look to be on StoryOrigin, which is already quite robust, while I’ll revert to the free model on Instafreebie by the beginning of March. (Go to using them for just delivering free books.)
Breakthroughs and Discoveries
I did see that I have about five areas of consistent book sales that can be leveraged into courses and bundles, given a flagship book as a brand (ie. “Becoming a Writer”)
One incidental discovery is that Thinkific is setting your maximum free-to-set-up courses at 3, while Teachable still lets you make unlimited courses on their dime (while they take 10% of your sales income.) So Teachable is now my “get started for sweat equity” recommendation. (Thinkific has the better online training and backend, IMHO.)
Meanwhile, setting up courses on Rainmaker LMS looks easier than what I thought – as I’ve been avoiding it.
I also saw that newsletters are simply another short story to write each week.
I found I can manually import from Gumroad and StoryOrigin each week. Just as I double-check what I get from Instafreebie.
(Oh, I’ll just keep calling them Instafreebie. That’s what they are good at. If they don’t watch themselves, they’ll implode. Their “Kickstarter Course” wound up with only 12 people taking it, and only 3 of those actually going live. As covered elsewhere, Kickstarters are a needless distraction for authors who are already supporting themselves by their book sales. Crowdfunding tends to push people into the conventional publishing models, instead of prolific output.)
Another interesting tidbit – I did have to repeat myself to my email coach that my investment in my books is $0 – nothing, nada, zip, zilch. Other than my own sweat equity. Apparently, that’s quite uncommon. Only my paperbacks cost any money and that is just for proofs.)
To-Do Last Week:
- Emails out. YUP
- New book (just published today to D2D) syndicated broadly to rest. YUP
- Next new fiction book written and syndicated to all outlets. NOPE (needs syndication)
- Finish re-scheduling all continuing podcasts. YUP
- Finish and publish the non-fiction works in progress – syndicate everywhere possible. NOPE
- Finish homework assignment from my coach. YUP
- Time permitting, publish backlogged audio books NOPE
To-Do This Week:
- Emails Out
- Syndicate the new book I just finished.
- Get the next new fiction book written and syndicated fully as priority.
- Get just-arrived proofs approved for expanded distribution on Lulu.
- Homework from email coach.
- Time permitting, finish up the non-fiction books and syndicate.
- Time permitting, publish backlogged audio books.
- Time permitting, Research moving free courses on BAW.thinkific.com over to Rainmaker LMS.
Also published on Medium.