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Reality In Advertising – Rosser Reeves

Reality In Advertising – Rosser Reeves

By Rosser Reeves

How to Write a Good Ad – Marketing Lessons by Victor O. Schwab

CLASSIC!

How to Write a Good Ad – Marketing Lessons by Victor O. Schwab

By Victor O. Schwab

Robert Collier Copywriting Course

Robert Collier Copywriting Course

By Robert Collier

Scientific Advertising – Claude C. Hopkins

CLASSIC!

Scientific Advertising – Claude C. Hopkins

By Claude C. Hopkins

Breakthrough Copywriter: A Field Guide to Eugene M. Schwartz Advertising Genius

Breakthrough Copywriter: A Field Guide to Eugene M. Schwartz Advertising Genius

By Eugene M. Schwartz

How to Sell Without Selling – Edward Berman, O. S. Marden

How to Sell Without Selling – Edward Berman, O. S. Marden

By Edward Berman and Orison Swett Marden

How to Write Ad Copy That Works – J. George Frederick

How to Write Ad Copy That Works – J. George Frederick

By J. George Frederick

The Untold Story of Advertising – Albert D. Lasker

The Untold Story of Advertising – Albert D. Lasker

By Albert D. Lasker

My Life in Advertising – Claude C. Hopkins

My Life in Advertising – Claude C. Hopkins

By Claude C. Hopkins

"We Become What We Think About."