Learning to Write What You Love to Read
Listening to podcasts and videos recently, a single question was mentioned by a couple of productive authors in two completely different areas.
They asked: why are you writing something you aren’t liking?
If you don’t like it, your audience isn’t going to like it.
And their whole point is that you should read what you like and write what you like and enjoy your life thoroughly.
That is the whole basis behind working as an author and making a living at it, or even if you make a living at something else. Why are you doing something if you don’t like doing it?
The trick to finding what to write is very close to that. You pick your genres/categories based on two points:
Do you love reading these types of books?
Are their people buying these books – enough to make a living at it?
What you don’t want to do is to start writing in some area because it “makes a lot of money for other authors.” That’s the world’s worst reason. You won’t write your best material, and so your readers won’t buy it after they sample it.
Writers are there to package experiences and transport readers to different worlds. Readers want to be transported, they expect it. Anything you do that throws them out of their reading makes them want to quit reading that book. And not buy any more like it.
Just because you like reading in some genres doesn’t mean you should write in them. There are a lot of people writing and making good income from Romance. The trick to that is that there is so much demand and so much supply that the entire area is very price sensitive. The trick is that they expect you to price your books below $3.00 and you’ll have to compete against over 40,000 other books in some of these sub-genres. The genre of Westerns is also popular, and profitable. However the average price is below $2.00
To figure out where you can publish on your own without advanced analytics, you’re looking to write and publish in areas that have very low competition. Yet there aren’t enough books being published, according to the buyers. Profitable income is supplying demand where there is not enough supply. Always has been that way, always will be.
There are some exceptions to any rule, including this one. But you won’t know until you research for yourself.
The way Steve Scott and others tell you to find a category is to select a one and look at the sales of the top few and bottom few of the top twenty. The first few should be under 20K in their sales rank. The bottom few should be greater than 50K in sales rank. This means that with a little work, you can wind up on the front page and move up to become a “bestseller” in that category. Meanwhile, people are buying enough of your books to make it profitable.
Dave Chessom of Kindlepreneur has a different (more severe) take:
It should have fewer than 4 ebooks with an Amazon Best Seller Rank (ABSR) less than 10,000.
It should have fewer than 7 ebooks with the keyword in their title and or subtitle.
It should have fewer than 2 with Best Seller marks.
At least 2 ebooks should have an ABSR less than 100,000 – shows there are decent sales.
That means you look up the areas you most like to read (make a list to start with, probably) and then run them though the steps above. It may take you all of an afternoon, or maybe a day or two. But it’s research well worth it.
When you do narrow it down, then be sure to check out what the covers look like, what keywords they are using in their descriptions. You can also purchase individual studies from K-lytics.com just on the genres you are most interested in. His videos and PDF’s are very revealing, and are a good investment.
If you write what you love to read, and can earn a livable income doing it, then you’re well on your way.
Next: Lesson 3 – Learning to Write What You Love to Read